The itch that rashes


The “itch that rashes” is the phrase that I remember a dermatologist using when referring to my then infant son’s eczema. I later learnt that this is commonly used terminology amongst the medical professionals because generally the first symptom of eczema is an intense itching and only later the rash appears. The eczema rash goes through stages of improvements and stages of worsening, referred to as a flare-up.

Eczema is the name for a group of conditions that cause the skin to become red, itchy and inflamed. There are multiple types of eczema, the most common being atopic dermatitis.

Confusingly, the word eczema is often times used specifically when referring to atopic dermatitis, even though this is only a type of eczema.

According to, atopic dermatitis is most common in infants where it occurs in around 1 in 5 children under 2 years of age and it is often within the first 6 months of age that it is seen to begin. Some people outgrow the condition, whilst others continue to have it into adulthood. Statically, 36% of children 6 years and under have eczema and by 12 years this has dropped to 10% which is the ongoing incidence of eczema in the adult population.

The causes for the development of eczema or the flare-up of the condition are varied and often times very difficult to pin point. Generally, it is a combination of both genes and environmental triggers that cause eczema.

Atopic dermatitis happens when the immune system goes into overdrive in response to an allergen or irritant inside or outside the body.

It is important to note that eczema is not contagious. You can’t “catch it” from someone else and you can’t pass it on to someone else.

In infants under 2, rashes commonly appear on the scalp and cheeks and cause extreme itching. This itching often interferes with sleeping. Continuous rubbing and scratching can lead to skin infections.

From 2 years until puberty, the rashes commonly appear in “the crease” –  behind the creases of elbows or knees as well as on the neck, wrists, ankles, and the crease between buttock and legs.

There is no cure for eczema. A good care regimen will go a long way towards making living with eczema more manageable for your and your child. Where possible, it is better to stay on top of eczema and not allow flare-ups to develop or get out of hand.  Yes, yes, trust me, I know this is really idealistic and often times not achievable. 

Happy Little Bodies is a steroid free, clinically tested regimen of care specifically developed for children with eczema. The range has been designed to be an all-in-one gentle, effective and efficacious option for childhood eczema management.

The 3 products in the range are:

Happy Little Bodies Eczema Relief Cream for the symptomatic relief of flare-ups. For many this stage notes the starting point of the eczema journey.

Happy Little Bodies Eczema Moisturising Lotion for the ongoing management of skin hydration and to help prevent flare-ups. Going back to my notion of not allowing flare-ups to develop, this would be the everyday moisturiser to keep using even when skin is looking pretty as a picture to help avoid the skin getting out of control. 

Happy Little Bodies Eczema Wash and Shampoo for head to toe cleansing.  For me, this product epitomises where the problem of eczema triggers is often overlooked, in the bathing stage where products used unfortunately become part of the problem and not the solution. 


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